Category Archives: Jazz World Branding

The Jazz Artist Promotion Pie

I have been catching up on responding to emails and phone requests about our Blujazz Label and Promotion company’s www.blujazz.com services that include radio and press promotion, physical and digital distribution, booking contacts, and selective management.  Part of my rap … Continue reading

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Are “Major Record Labels” Relevant

Recently NPR’s A Blog Supreme Blog had a blog on “Do Major Jazz Record Labels Matter”.  I think it is a interesting question for the global jazz artist community.  I believe in many ways we are way past this question. … Continue reading

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BACK for Good!

It’s been a long but productive year of healing and growth. After the closing of Club Blujazz I started this blog to help me with the former but what I underestimated was the time I needed to put into the … Continue reading

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Getting Them To RESPOND Part II

Yeah, I Know, its been a hell of a long time since last post.  Lets see, sold house, found house, moved, added two more artists to mgt/booking company, Milwaukee saxophonist and Jazz Studies Dir of Univ of Wis at Milwaukee … Continue reading

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Yes, we mean “branding” in the crass, capitalistic, Madison Avenue sense

Come on, I know that many of you get the Down Beat or Jazz Times Education Issues and you can see the 100′s of colleges, camps, and clinics that are pumping out techno instrumental wizards (I count vocalists in this … Continue reading

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Jazz Promotion – What is it?

As we move into branding you as a Jazz Artist, we need to see how jazz promotion can help accomplish the process.  What are the basic areas of jazz promotion that need to be coordinated with this box/brand of your … Continue reading

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THE JAZZ BRANDING CATEGORY

This category of my blog will examine what does it mean to put a box around yourself as a product that you need to sell.  This will cross over into other categories but basically will include your music style, technique, … Continue reading

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I GOTTA TELL YA, THIS JAZZ BIDNESS AIN’T EASY

I have been a professional guitarist and vocalist  since I was 15.  I worked as a bus boy to buy my first guitar and amp at the Illinois State Fair in Springfield.   I went on the road when I was … Continue reading

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